As producers all over Europe start to pick grapes and ready themselves for the 2018 harvest, buyers wait impatiently on the sidelines to see which regions will have the best quality and most affordable grapes to buy. Here, ahead of this year’s World Bulk Wine Exhibition, Juraj Hanuš of European bulk wine brokers, Eurotrade Business Services, explains why its new E-Vino platform can offer buyers a new e-commerce solution for sourcing wine from right across central and Eastern Europe.
This November’s World Bulk Wine Exhibition will once again see the majority of bulk wine available in the world being bought and sold during the show. Its why companies such as Eurotrade Business Services and its new e-commerce platform, e-vino.com, are so keen to take part.
You are a relatively new business. Can you explain what it is you do?
The company is a new project trying to develop a kind of e-commerce for bulk wine professionals. Our main company is Eurotrade Business Services and is also exhibiting at the WBWE on the e-Vino stand. Both companies are international bulk wine trading and brokering companies moving bulk wide cross over the world, with customers mainly in Middle East and Eastern European countries.
We do not own any vineyards, but are able to supply wine bottling companies and sparkling wine producer etc. We are now working with hundreds of wineries worldwide and, thankfully, that number is going up.
How has 2018 been for you?
Difficult, but interesting and the biggest challenge and opportunity has been to be able to carry on offering our customers the special services they require and come up with new ideas for them. That said the last year has brought with it a lot of challenges.
We are offering new products and wines from not well known wine producing countries, regions, and are looking to trade in unusual and obscure grape varieties. So we have to work hard to keep on top of the market. But because our service is very specialised we have built up a worldwide network of co-operating partners and suppliers who look to work with us on an exclusive basis.
We expected to do more to be honest. Normally such problematic years are our best years, but not this time. We are satisfied with the business we did, but it was not dramatically up.
They are surprised that we are able to offer good quality Slovak bulk wines at attractive and interesting prices. We hope to be able to build their profile and improve the perception of Slovak wines in the coming months and years. We were certainly able to benefit last year from being able to offer buyers attractive prices.
Why are you looking to attend the World Bulk Wine Exhibition?
It is a good fair, where we can meet in a few days most of our partners in one place. It means we don’t have to travel to Chile, Argentina, South Africa, Australia etc. Of course we meet our key producers and customers several times a year at other events as well.
We are hoping that this year we will be able to get to know more visitors representing bulk wine importing wineries from China and show them the E-Vino app. We believe it has a strong potential future in Asia.