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    Analysis and data to help you buy and sell better

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    Digital Hub: What to learn from fitness apps; how to do DTC well

    The Buyer’s new ‘Digital Hub’ has been set up to provide a regular series of updates looking at the latest initiatives companies are taking in digital and the online trends that are shaping how they might need to do business in the future. This time we look at why the likes of Apple and Nike are investing so much in new fitness and lifestyle apps and what it can help them understand about what their consumers want. Plus we look at why going direct to consumer makes increasing sense for brands but only if they invest in search and support services that can make them invaluable.

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    Super early day pricing for London Spirits Competition 2021

    The three separate London Drinks competitions for wine, spirits and beer are all run on the same basis – to judge drinks in the same way that consumers do: by what they taste like; what the bottle or design looks like; and how much it costs. Having introduced the 2021 wine competition last week we turn our attention to the London Spirits Competition with details on how to take advantage of super early day pricing and the standards set in the 2020 awards.

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    Competition organiser Sid Patel explaining the judging process to the judges

    London Wine Competition opens with super early day pricing offer

    For all the wine trade’s love of terroir and sense of place the average wine consumer chooses what bottle to buy primarily on how much it costs, what it looks like and what it tastes like. Not always in that order, but there or thereabouts. It’s why the London Wine Competition uses those three criteria to choose the medal and trophy winners in its competition. Here’s how you can enter its 2021 competition and take advantage of super early day pricing if you enter by September 30.

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    VINPay: fast track payments for producers, buyers’ 150 day terms

    It is testimony to the expertise within the global wine industry that throughout the Covid-19 pandemic it has not had an impact on the movement of wine around the world. But what it has done has put enormous pressure on cash flow as both producers and buyers have had to move fast to find new channels where they can sell wine. VINEX, the online trading platform for bulk and bottled wine, has launched a new fast track payment service – VINPay – that it hopes can go a long way to addressing those issues. In a nutshell it has set up a fund through which it can guarantee to pay wine producers up to 80% of a buyer’s invoice within three days of them shipping the wine, and then give buyers terms to repay the money up to 150 days. Hopefully freeing up cash liquidity up and down the global wine supply chain.

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    Digital Hub: What to learn from Davy’s & Lloyd Cole

    From a business point of view 2020 will be remembered as the year that we all went online both to do business and stay in business. The Buyer’s new Digital Hub has been set up to provide a regular series of updates looking at the latest initiatives companies are taking in digital and the online trends that are shaping how they might need to do business in the future. This week we look at a number of new initiatives including how Davy’s is using audio tasting notes to bring its wines to life, what we can learn from how singer Lloyd Cole is using Patreon to get far closer to his fans…and earn some money when he can’t perform.

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    One Step Beyond Webinar on Covid consumer & tech changes

    When we held the first One Step Beyond event in early March to analyse the growing trends and advances in technology that were changing the way we as consumers behaved, the world was a very different place. Even though Covid-19 was rampaging across Europe, in the UK it still felt very much at arm’s length. Six months on and so many of those emerging, ‘about to happen’ trends discussed at the conference are now very much part of our daily lives shaping the way we live and dictating what businesses need to do to survive. To help assess what changes in consumer behaviour the drinks industry needs to be on top off now and in the months ahead, The Buyer is teaming up again with Sophie Jump to host a special free One Step Beyond webinar with the same experts and panelists from the inaugural conference. Here’s how you can take part.

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    Digital Hub: The Buyer’s guide to latest digital trends & insights

    From a business point of view 2020 will be remembered as the year that we all went online both to do business and stay in business. Regardless of how well you had invested in digital and online solutions before Covid-19, the global lockdown and continued fall out from the pandemic has meant we have all had to learn fast how best to use technology to buy, sell, and keep on top of what has been such a fast changing situation. Today The Buyer starts a new regular series of updates looking at the latest steps and initiatives companies are taking in digital and the online trends that are shaping how we need to do business in the future.

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    Multiples will lose out as online & discounters thrive post-Covid

    At the peak of lockdown retail analysts were claiming there had been more change in a few weeks in how consumers were shopping and buying food and drink than there had been in years – with clearly a massive shift to online. But how long term are those changes going to be? The new UK Channel Opportunities report from the IGD is a very good place to start. Richard Siddle picks out the highlights from this new key report.

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    Q&A Debate: Is there a sense of place in beer as there is in wine?

    When a winemaker talks about their wine they will often do so by referring to the unique terroir, or specific location where the vines from which the grapes that go into the wine are grown. But should we be doing the same with beer in terms of where the barley, hops, yeast and water that goes into the brewing come from? To help us find out Richard Siddle explores the wine side of the debate, whilst Emma Inch, the current British Beer Writer of the Year, makes the case for beer. Let the debate begin…

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    People’s Choice Wine (& Spirits) Awards 2021 now open for entries

    It’s a sign that things are starting to get back a little more towards normal when the various drinks competitions start to open their doors for new entries for their 2021 events. The Buyer is once again very pleased to be the business media partner for The People’s Choice Wine Awards which is about to go into its fourth year. Still the only major competition that includes consumers in the judging process. This year’s awards are also being extended to include a number of spirits categories for the first time. Here are all the details.

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    Covid-19 Hub: Penfolds’ Peter Gago video interview

    As we all start to take serious steps of coming out of lockdown, The Buyer has switched its Covid-19 Hub updates service to a new weekly format to help the trade keep up to date with the very latest activity, trends and insights across the drinks, retail and hospitality sectors as momentum builds towards opening up more areas of business we will look to share more knowledge and tools to help you do that. This is Part Eight of The Buyer’s Covid-19 blog kicking off all the activity in what is going to be a vital month for the UK drinks and hospitality sectors.

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    Chester Osborn Long Read

    D’Arenberg is No 1 in London Wine Competition results

    Australia was the toast of the 2020 London Wine Competition awards both in terms of the number of wines entered and the best achieving results with d’Arenberg in the McLaren Vale picking up both the Winery of the Year award and Wine Of The Year for its The Dead Arm Shiraz 2017. In all over 1,000 wines were entered from a record 43 countries. The competition is unique in that wines are based on their quality, price and design and packaging.

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    Covid-19 Hub: Drinks industry’s hopes on MPs’ Brexit inquiry

    As we all start to take serious steps of coming out of lockdown, The Buyer has switched its Covid-19 Hub updates service to a new weekly format to help the trade keep up to date with the very latest activity, trends and insights across the drinks, retail and hospitality sectors as momentum builds towards opening up more areas of business we will look to share more knowledge and tools to help you do that. This is Part Seven of The Buyer’s Covid-19 blog kicking off all the activity in what is going to be a vital month for the UK drinks and hospitality sectors.

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    Have you got a Hippo for a boss? Particularly when it comes to having a digital strategy

    Covid-19 has shamed ‘Hippo’ leaders into a digital strategy

    Those of a certain age with a long memory will recall Reggie Perrin conjuring up an image of a prancing hippopotamus every time there’s mention of his mother-in-law (they were different times). There will be many ambitious members of the drinks trade who will probably sympathise, after being faced with a boss who claims to “not get digital” or “social media” and prefers to carry on with the way things have always been done. Thanks to Covid-19 even these so called “Hippo” bosses have had to wake up to digital and finally start investing in an online strategy. Richard Siddle analyses what this might mean for the drinks and hospitality sectors.

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    UK Buyers/French Producers on: Champagne, Crémant & sparkling

    Sparkling wine has enjoyed unprecedented success in the UK over the last 10 years, but where does French sparkling sit alongside the two powerhouses of everyday sparkling wine – Prosecco and Cava? To find out, The Buyer teamed up with Business France, to host an online Zoom panel debate with leading UK wine buyers of independent importers and merchants, who had the chance to chat live with three very different representatives of the French wine market covering sparkling, Champagne and Crémant.

        

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    en primeur 2019 Long Read

    Despite the magic of Bordeaux 2019 En Primeurs missed a trick

    The Bordeaux 2019 En Primeur campaign ticked many boxes: first, that it took place at all; second, that prices were down by an average of 21%; the critics loved it; and it developed an active secondary market. But 2019 EP was not all good news. In its latest extended report, Bordeaux 2019: The Magic is Back, Liv-ex also details a narrow campaign that was frustrating for buyers, with reduced volumes, and tactics that favoured the big cats and the top end wines. So, despite the magic, did the Bordelais miss a trick with buyers?

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    UK wine industry faces ‘disaster’ over Brexit trading rules

    The UK wine industry is in danger of sleep walking into what could be a “disaster” if it does not come together now to shout, lobby and force the government to rip up the current trading practices it is set to introduce when the UK leaves the EU at the end of the year. That was the stark – if not frightening – message from a joint webinar this week held by the Wine & Spirit Trade Association and Liv-ex, the global marketplace for wine. Richard Siddle assesses why the introduction of a series of complex and hugely expensive new ways of trading with the EU could result in a massive loss in business, and some sectors – noticeably fine wine – drying up completely due to the red tape and costs involved.

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    Covid-Hub June: David Babich on NZ lockdown & not travelling

    As we all start to take serious steps of coming out of lockdown, The Buyer has switched its Covid-19 Hub updates service to a new weekly format to help the trade keep up to date with the very latest activity, trends and insights across the drinks, retail and hospitality sectors as momentum builds towards opening up more areas of business we will look to share more knowledge and tools to help you do that. This is Part Six of The Buyer’s Covid-19 blog for the week June 21 to June 28.

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    Flint’s on-trade debate: Jason Atherton & top restaurateurs

    The fact bars and restaurants now know they can re-open at one metre (plus) social distancing rules in a week or so is a massive relief to all involved in the premium on-trade. But it is only one part of an increasingly complex set of factors that will determine which outlets and operators can return and when they can re-open. That was very much the conclusion of a wide ranging debate held online by Flint Wines recently with leading restaurateurs, including Jason Atherton, and top Master Sommeliers on how they see the premium on-trade re-opening.

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    Basic RGB Long Read

    Covid-19 Hub: Matthew Clark e-commerce; Off Piste’s DTC gin

    As we all look at how we call slowly emerge from the other side of Covid-19 The Buyer continues to update its rolling updates service with a new Hub covering the very latest activity, trends and insights across the drinks, retail and hospitality sectors as the momentum shifts towards how businesses can now look to regroup, relaunch and come out of this crisis with the tools and knowledge to grow. This is Part Five of The Buyer’s Covid-19 blog that starts on June 9.

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